WHAT IS HOME STAGING?
Home Staging is the preparation
of a home to sell by a professional who
specializes in this form of decorating. Many
definitions you have seen no doubt stop after the word
“sell” and that is part of the big misconception and
devaluation of home staging. A professional home stager has
the time and can objectively view the home as a product and
highlight its assets while downplaying its flaws. The home
seller usually cannot view their home objectively, while
many successful Realtors do not have the time or resources
to properly stage a home.
For many home sellers and
Real Estate Agents the concept of "professional home
staging" is being increasingly recognized and used to
effectively package and market a home in the marketplace.
Many successful Realtors already have a full time
professional stager on staff or have partnered with a
Professional Home Stager in order to sell their homes faster
and for more money.
Some Realtors and home
sellers will say that they have already “staged” their homes
only to find that they will be lowering their price within
the month. There is a vast difference between a home that
was simply de-cluttered and cleaned and one that was
professionally staged! Creating the “model home” look is not
easily achieved without the help of someone who does this
everyday for a living.
At First Impressions, home
staging is all we do so we can focus on giving our clients
the best quality home staging services available.
Notice – The
term “Staging” is NOT a federally registered trademark and is
commonly used in the industry to describe the practice of
preparing homes for sale.
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